About Us

About AvenueBella & Co.

Welcome to AvenueBella & Co. — Where Elegance Meets Individuality.

AvenueBella & Co. is a modern fashion and lifestyle brand created for women who believe their style should speak before they ever say a word. We bring together fashion, confidence, beauty, and sophistication to create a shopping experience that feels both timeless and personal.

Our collection is designed to help every woman express her own version of beauty — from elevated everyday looks to statement pieces made to turn heads. From stylish apparel and handbags to shoes and fragrances, AvenueBella & Co. is becoming a destination for women who appreciate quality, elegance, and unforgettable style.

Our Vision

We believe fashion is more than what you wear — it’s how you feel when you wear it.

Our vision is to build a recognizable fashion house that inspires confidence and encourages women to embrace their individuality. Every detail of AvenueBella & Co. is thoughtfully created with a focus on sophistication, versatility, and modern luxury.

Our Promise

At AvenueBella & Co., we are committed to creating a brand our customers can feel proud to wear, share, and represent. We believe every woman deserves pieces that make her feel beautiful, confident, and empowered.

Whether you’re dressing for an everyday moment, a special occasion, or simply dressing up for yourself, AvenueBella & Co. is here to make every moment feel like your moment.

Your Style. Your Story. Your Avenue.

Welcome to AvenueBella & Co.
AvenueBella & Co. Public CEO Photo Cassie Love


Chief Executive Officer | Head of Design & Marketing

AvenueBella & Co.

Cassie Love serves as the Chief Executive Officer and Head of Design & Marketing for AvenueBella & Co., combining executive leadership, creative direction, and brand strategy to help shape the company’s identity and future.

As CEO, Cassie oversees the company’s strategic direction and works closely with the executive leadership team to support growth, strengthen the brand, and turn AvenueBella & Co.’s vision into meaningful business opportunities.

As Head of Design & Marketing, Cassie leads the creative vision behind the brand, helping develop its fashion aesthetic, product presentation, campaigns, promotional materials, social media presence, and overall customer experience. Her creative direction plays an important role in ensuring that AvenueBella & Co. maintains a distinctive, polished, and recognizable identity.

Cassie brings together business leadership and creativity, helping AvenueBella & Co. connect fashion with modern marketing, digital media, events, runway experiences, and community engagement.

Her passion for design, branding, and innovation helps drive the company forward as AvenueBella & Co. continues building its presence as a fashion and lifestyle brand.

Cassie Love represents the creative vision and executive leadership helping define what AvenueBella & Co. is today—and what it can become tomorrow.


Co-Executive Officer | Head of Board | Lead Investor

AvenueBella & Co.

Myana B. serves as Co-Executive Officer, Head of Board, and Lead Investor of AvenueBella & Co., playing a foundational role in the company’s development, financial growth, and long-term vision.

As the company’s primary investor, Myana provides essential financial support and strategic guidance that helps position AvenueBella & Co. for sustainable growth. Her investment reflects her belief in the brand’s vision and its potential to develop into a distinguished fashion and lifestyle company.

In her executive and board leadership roles, Myana works alongside the company’s leadership team to support major business decisions, strengthen operations, encourage responsible financial management, and help establish a strong foundation for the future.

Myana brings a leadership philosophy centered on commitment, stability, family, integrity, and building opportunities that can create lasting value. Her involvement extends beyond financial investment—she is deeply invested in the success, reputation, and future of AvenueBella & Co.

As Lead Investor and Head of Board, Myana helps provide the direction, confidence, and resources necessary for AvenueBella & Co. to continue expanding its presence across fashion, events, digital media, and community-focused initiatives.

Her commitment represents an important part of the foundation behind AvenueBella & Co. and its vision to build a respected, elevated brand with a lasting legacy.

President & Senior Director

Reginald Cobbs serves as President/Senior Director of AvenueBella&Co, helping guide the brand’s growth, creative direction, partnerships, events, and long-term vision.

With a passion for entrepreneurship, fashion, creativity, and community, Reginald is focused on helping build AvenueBella&Co into more than a fashion company. His goal is to create a lifestyle brand that connects people through fashion, runway experiences, events, livestreams, giveaways, and meaningful community experiences.

As President, Reginald brings a vision centered on leadership, growth, creativity, and legacy. He believes that a successful brand should not only offer products, but also create experiences that inspire confidence and give people something they can be proud to be part of.

Working alongside the CEO and the AvenueBella&Co team, Reginald is committed to expanding the company’s reach while staying true to its foundation: More Than Fashion. AN AVENUE.